Hi, I’m Tom Treadway – a Seattle native digital designer currently living & working in San Francisco.
latest read – sep. 1st
Stop designing things that won’t get built.
After sitting down and whiteboarding things out with your product manager and a few engineers, you can’t wait to start cranking away on a new design. You spend hours designing and tweaking and wholeheartedly believing “Users will love this! And then your designs never make it anywhere. That feeling sucks, but it’s also part of the game. It’s the life of a designer. I’ve developed a system to help make sure this doesn’t happen—and to soften the blow when it does.